Last Updated on June 10, 2022 10:51 am
Short answer is probably no.
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UNLESS... unless you are targeting clients that use Instagram for their own marketing.
I'm thinking hospitality, retail, etc. Anyone chasing consumers is probably using Instagram as part of the marketing mix.
You certainly wouldn't rely on Instagram as a marketing channel. But it might become one of your audiences you build up, along with your email list and your LinkedIn connections.
Here's a video I made for you, exploring the subject.