You need a telephone person to make outbound calls on your behalf. Here’s how to find them, train them, and then get the most out of them.
How can you make your MSP’s website better at generating leads?
Here’s my in-depth guide to generating more leads from your website
How MSPs can hire an internal telephone person to call prospects
So if you’ve been consuming my stuff for a while, you’ll know by now that I’m a firm believer in taking a very long-term approach to getting new clients for …
Make this the summer of strategic reviews
I’ve written before about doing regular strategic reviews with your existing clients, and using a profit matrix to track what services you could and should be selling them. The reason …
Yes you can be too cheap. And it’s a sales killer
I was stunned into silence when he told me the price. “Sorry, say that again,” I blurted into the phone. And wrote down the figure for the second time on …
Can an MSP buy cold data and turn it into clients?
There’ve been a couple of posts in my Facebook group recently from people asking, is it really possible to buy cold data, and then turn that data into a client?
Video: A great summary of Covid marketing & opportunities
Couple of weeks ago I was interviewed by my friend Glenn Robertson of Purechannels for the next episode of his Channel Drop In series. Glen’s an MSP marketing nerd too. …
Craig’s story: How to do a multi touchpoint marketing campaign during lockdown
Last week I delivered a multi touchpoint marketing campaign to the 179 members of my MSP Marketing Edge service.
Short-term Coronavirus marketing opportunities: The 5 stages
I’ve just delivered to my MSP Marketing Edge members a video update about what I think the 5 stages of short-term Coronavirus marketing will be. We’re giving them marketing materials …
Video: How do you find new clients without a dedicated sales resource?
Last week I asked my email list and Facebook group for questions I could answer, on the subject of getting new clients