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Episode 198 includes keeping your foot on the marketing gas pedal, the huge impact of using personalised video in your prospect and client communications, and protecting your clients from their staff and themselves.
How to generate more MSP marketing content ideas than you could ever use
How the theft of my laptop generated at least 26 ideas for marketing content. Swipe these ideas… or better still copy my methodology.
Here’s a simple marketing cadence that your MSP can swipe and adapt
If your MSP’s marketing is driven by one off campaigns and you regularly feel you’re not doing enough, then you need a system. Here’s why
Episode 194 SPECIAL: Could your MSP survive losing 50% of revenue?
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Episode 194 includes an extended interview with MSP MD Henry Duncombe. Henry shares his story, from joining the business as an engineer to becoming its MD, including the measures he took to ensure the survival of his MSP following the loss of a £4.5 MILLION client.
Episode 193: How to hire Gen Z technicians
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Episode 193 includes the things you love and hate about your MSP, the power of in-person proposals and scheduled follow-ups, and the importance of authenticity when hiring or marketing to Gen z
Episode 188: How to explain the cloud to prospects
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Episode 188 includes how to explain the cloud to prospects, getting over you fear of being on camera, and growing yourself to grow your business
Episode 186: MSPs: A crazy idea to generate clients from LinkedIn TODAY
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Episode 186 includes marketing & business growth AMA – your questions answered, a crazy idea to generate clients from LinkedIn TODAY, and secure your MSP’s future with differentiation
Episode 185: 7 MSP website headlines to swipe & adapt
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Episode 185 includes – upgrade your marketing and sales approach from Passive to Active, seven MSP website headlines to swipe & adapt, and building fruitful long-term relationships with systemised relationship marketing.
3 epic audiobooks for MSPs (that blew my tiny mind)
Keen to grow your MSP? Always have an audiobook on the go… here are 3 that have blown my mind after 12 years of listening
Episode 184: Your MSP’s new client paid you HOW MUCH?
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Episode 184 includes marketing your MSP is investment not cost, top three lessons on LinkedIn newsletters, and using workplace psychology to help your business grow
