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Episode 214 includes adding value to your business in 60 minutes, for how long should you ask a client to commit to you, and focus your marketing by defining your target market.
Episode 213: Ask prospects this cyber security question
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Episode 213 includes what elements of value will make someone buy from YOU, the trick to get you past the ‘gatekeeper’, and the value and power of using your personal brand in your marketing.
Episode 212: Is it worth MSPs doing Google ads in 2024?
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Episode 212 includes should your MSP do pay-per-click Google ads, how switching off can power up your business, and the secret to sustainable business growth.
Episode 211: MSPs: Turn away clients like these
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Episode 211 includes client doesn’t pay – take the service away, new starter to superstar in 50 weeks, and practice your sales technique – but NOT on your prospects
Episode 210: Use Star Wars marketing in your MSP
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Episode 210 includes making your marketing as compelling as Star Wars, the psychology of three-tier pricing, and freeing yourself from time-suck activities with a Virtual Assistant.
Episode 209: The secret LinkedIn tool MSPs don’t know about
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Episode 209 includes how understanding personality types can help shape your sales and marketing, could this ‘secret’ LinkedIn tool give you the edge, and use your marketing to improve your relevance to potential clients
Episode 208: Target these 4 awesome verticals
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Episode 208 includes four awesome verticals you should target, making it EASY for buyers to choose you, and how to improve your recruitment to find the best techs for your MSP.
Episode 207: How ordinary clients talk about their MSP
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Episode 207 includes an MSP horror story you’ll want to avoid, the advice that could save your marriage, creating a brand video to win new clients.
Episode 206: This MSP won £7,000 MRR from networking
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Episode 206 includes improving your networking game to win more clients, how to raise your prices and take your clients with you, and securing investment for your new business
Episode 205: A smart LinkedIn MSP marketing trick
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Episode 205 includes finding the ideal regular cadence for your marketing system, generate more leads with LinkedIn lead magnets, and get new clients and grow your MSP