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Episode 231 includes – don’t sell the FEATURES, sell the BENEFITS, 3 KILLER offers to stand out from the MSP crowd, and how to hire and integrate the best remote employees into your MSP.
Episode 230: How to attach MRR to hardware & project sales
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Episode 230 includes how to attach Monthly Recurring Revenue to hardware & project sales, 5 quick wins to improve your net profit margin, and attracting your ideal clients with strategic content marketing.
Episode 229: SPECIAL: Using AI in your MSP’s marketing
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In this Special Easter Episode Kevin Clune and I talk about the present and future of MSP marketing tools, including AI tools and GPTs, and how advancements in AI technology could revolutionize how MSPs market to their leads, prospects and clients.
Episode 228: Super easy customer case studies for MSPs
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Episode 228 includes being more relatable in your marketing by being more human, are LinkedIn hashtags still relevant, and driving ROI from customer success stories.
Episode 227: MSPs: Get 408 comments on a LinkedIn post
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Episode 227 includes – can you generate leads by literally knocking on doors, achieve INSANE engagement with a 48 hour LinkedIn frenzy, and how to avoid ‘spammy’ marketing.
Episode 226: The best (and simplest) MSP client retention idea
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Episode 226 includes – is your website good enough, the simplest way to maximize retention, and how this MSP grew a million pound business…TWICE.
Episode 225: MSPs: Send a Xmas card to prospects… in March?
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Episode 225 includes saying goodbye to distractions, sending your prospects a Christmas card in MARCH, and closing more deals by improving your communication with non-technical people.
Episode 224: Can you grow your MSP with YouTube ads?
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Episode 224 includes – looking after yourself IS looking after your business, a ‘no’ today isn’t a ‘no’ forever, and could YouTube Ads help grow your MSP?
Episode 223: Could you buy another MSP?
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Episode 223 includes – could you grow your MSP business by buying another one, how everybody benefits from cause related marketing, and using social proof to increase sales.
Episode 222: Nasty surprises employees spring on MSPs
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Episode 222 includes staff ‘red flags’ you need to address, 3 ways to make your staff feel special, and making the most of M&A.
