Last Updated on June 10, 2022 10:39 am
Earlier this week I did a webinar for CompTIA. Great fun!
We talked about how most MSP clients are inexperienced buyers (yes, even business owners). So they pick a new IT support company with their heart, not their brain.
Understand this properly. And you'll realise it will have a major impact on your marketing.
Click here to replay the CompTIA webinar (opens new tab).