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The best MSP marketing software? A love letter to Infusionsoft

Paul GreenUncategorized

If you’re in any way serious about growing your MSP in a systematic way, you need marketing software. Autotask and Connectwise might be fine for clients. But in my experience …

Intrigued French Bulldog

The simplest way to get new clients: The intrigue letter

Paul GreenUncategorized

There are dozens of ways you can get new clients. Literally, dozens. Each have their pluses and minuses. NetworkingSome people swear by networking. I swear at it (because I think …

Got something to lose

Get new clients: What prospects fear about MSPs

Paul GreenUncategorized

Fear. It’s a surprisingly strong driver of your prospects. Put more precisely, they are more driven by the avoidance of pain, than they are by the opportunity to gain. You …

Nuts

Do you employ any Sales Prevention Officers?

Paul GreenUncategorized

An extraordinary event happened to me last week. My car was low on diesel, so I popped into my local Esso garage on the way home. The woman behind the …

Halfords bulbs

£16 profit in 5 minutes 42 seconds

Paul GreenUncategorized

I was at a property event on Friday afternoon (my other big project apart from working with MSPs is build to rent, where you buy land, build houses and keep …

Disengaged staff

The warning signs your staff are disengaging

Paul GreenUncategorized

I’ve written previously about the three types of staff you have within your business: Engaged: Your very best staff who you can rely on whatever the circumstances. Not engaged: People …

Facebook

Facebook’s big change again justifies building your own audience

Paul GreenUncategorized

So last week Facebook announced a big algorithm change. As the BBC reported: Facebook is to change how its news feed works, making posts from businesses, brands and media less …

Think with Google

Does Google think your website is as bad as mine?

Paul GreenUncategorized

I’ve always been quite proud of my website. Until the weekend, when Google told me what it thinks of it. Apparently my site is quite slow to load on mobile …